Wednesday 1 December 2010

Tv Listings Research


My second analysis of a double page spread of television program listings is found in the "TV Choice" Magazine. The main channels are structured into different columns and colours, for example, BBC One is blue, BBC Two is green, ITV is pink, Channel Four is light blue and Channel Five is orange. The TV listings magazine also uses different colours throughout the different days of the listings, for example, Monday is purple. This differentiates between the channels and days. This is similar to the listings I’ve analysed in ‘Film Choice’ magazine. Each column contains a time scale and the programme title, both in bold with a brief description below, this attracts readers to the programmes and helps create easy reading for the audience. Some programmes have a 'New' symbol on the left hand side, or a 'Film' symbol and a black box around the synopsis. I do like this, but I think it would be impractical to use on my double-page spread because as my idea is for a new teen music channel, all of the programming will be new. On the far left hand side is a small "Today's Choice" Column, containing the editor's choice for the top rated shows of that day. This promotes not only the programme, but the channel it's on; it also adds diversity to the page. It makes the page more visually appealing as it contains the only two images within the piece. The images are of the programmes being advertised, for example a picture of Jack Duckworth for Coronation Street, this is a good way of attracting readers as people are visually stimulated mainly by seeing images, which make them want to read about it. The logo of the magazine is also placed at the bottom of the double page spread, this is a good advertising technique as the audience is continuously reminded of the magazine they are reading, this follows the codes and conventions of the advertisement, this is a clever technique that I’d like to use this technique in my own listings page.

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